Yarra Farm Fresh celebrates everything that makes the Yarra Valley so special. The name reflects their philosophy — fresh, seasonal produce grown locally and delivered straight from the farm to you.
Just an easy drive from Melbourne’s eastern suburbs, and conveniently located for Yarra Valley residents, the store brings together the region’s finest produce under one roof. Step inside and you’ll discover more than fruit and vegetables — you’ll find a bustling, welcoming space filled with flavour, colour, and good old-fashioned customer service. Their friendly team is always ready with a smile, happy to share advice and knowledge to help with your selections.
They’re proud to offer produce that often arrives within hours of harvest, meaning freshness you can taste. Alongside farm-fresh fruit and vegetables, you’ll find a treasure trove of gourmet goods and giftware created by passionate local growers and makers. From natural juices, nuts, free-range eggs and frozen berries to handmade breads, artisan cheeses, jams, chutneys, olive oils, sauces, chocolates and more, every product tells the story of the valley’s creativity and care.
Also on site is Yarra Valley Berry Box, home to the much-loved strawberry season from November through to February. On weekends, visitors can enjoy tastings of multiple varieties, each bursting with sweetness and flavour straight from the farm. To make the experience even more special, they also serve strawberries with warm melted chocolate, authentic Italian gelato, and refreshing cold beverages — a delicious treat for all ages.
At Yarra Farm Fresh, shopping is more than just filling your basket — it’s connecting with local farming families, supporting community, and enjoying the very best the Yarra Valley has to offer.
